Meet Lauren Shoaf
OWNER, stylist + Educator
Being a naturally curly haired woman herself, Lauren has the personal experience that provides that extra layer of trust with all of her guests. Whether she is cutting and coloring in her private studio in Indianapolis, or teaching a room full of hairstylists fresh techniques, her warmth touches every corner of the room.
Her creative color placement enhances any head of hair and her dynamic method for cutting will have your shape lasting for months. With over 12 years of experience, she has amassed a loyal clientele that fill her chair.
Her journey into education has taken her around the Midwest. Sharing her knowledge and experience in curly hair specific training for a new generation of hair stylists.
Lauren is currently accepting new client opportunities , submit the form below for an appointment.
Designs by Shoaf
Helping You Embrace Your Inner Beauty
Innersense Organic
Beauty
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Get in Touch
fill out this form to sign up for the waitlist or
to connect with me regarding education requests.
Service menu
Seasonal Haircut
Everyone's favorite service gives us ample time to reshape your hair with a dry cut and follow up with a wash + style.
75-90 mins
Express Dry Cut
Perfect for the guest on the go. This service is quick and will reshape your cut, without the wait of a wash + style.
*cut by me within 3 months*
30-45 mins
Transformational Color
Whether its balayage, foils, or full coverage color,
I offer color services that will suit your desired look.
Deep Treatment
Hydration, Moisture, Cleansing, Clarifying, Scalp Care, whatever you need, we've got you covered using the finest organic ingredients available on the market.
60 mins
Policies:
A credit card is required to be kept on file to reserve your appointment.
I ask that you please reschedule, cancel, or make any changes to your services at least 2 days (48 hours) before your appointment. It is your responsibility to know what services you have scheduled for, you will be charged for the services that you have scheduled. This helps me ensure I have the right amount of time and product I need prepared for you.
Fees:
• No-shows & day of cancellations: 100% of the service price
• Late cancellations (24-48 hours before appt time): 50% of the service price
Card on file will be used to pay these fees before booking your next appointment. Multiple no-shows, late cancellations, or any unpaid fees will mean I’m unable to accept future appointments.
Please note: All services are non-refundable.
DESIGNS BY SHOAF IS LOCATED IN SALON LOFTS
There are several parking options:
Free Street Parking several blocks away.
Metered Street Parking on College Ave.
Pay by hour Garage Parking
DESIGNS BY SHOAF is in Loft 6.
NO REFUNDS.